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A five-year contract changed a country
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IBM had the best add possible: “Nobody ever got fired for buying IBM.” The logic was simple… as it was people they targeted. If it worked, fine. If it failed, nobody could blame you. You had chosen the biggest name. The sure name. Then a competitor added: “And nobody ever got promoted for buying IBM either.” Brilliant. Look. Too many advisers and providers are still selected like this. Through fear. The biggest logo. The thickest proposal. The largest team. The safe choice. Then the proposal is signed. Following day… The partner disappears. The juniors arrive. The reports get longer. The invoices get larger. And the problem or problems to solve remain. Perfect money making machine… for them. But well… Nobody gets fired. And… nobody fixes the project either. I know it well… I’ve been a CEO for many years… and sometimes I wanted my *ss to feel safe. But I did not arrive too far with the strategy, I reckon. This is why I created a small boutique. Deliberately. We do not bring an army of people who need three months to understand the project. Look. We have lost some hair through the years. Well… some more than others. Battle after battle. Fight after fight. Event after Event. Change after Change. We need a Termination Warning to trigger a increase in our pulse. We do not sell the safety of a famous logo. We sell judgement. Perhaps choosing Vilentia will not be the easiest decision to explain on a procurement form. But if you want the problem solved, not merely studied, you may find that a small firm with teeth is exactly what you need. Use this information at your own risk. If you are fearless, you know where to click.
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Vicente Valencia
Weekly insights on how to perform when it matters | High-stakes decisions. Real situations. No BS. | 👇JOIN +2k readers 👇
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